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Kevel Ad Platform
Build your own ad server
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Unlock your first-party data
Kevel Relay
Create your programmatic stack
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Products
Kevel Ad Platform
Build your own ad server
Kevel Ad Platform
Build your own ad server
Overview
Decisioning
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Campaign Management
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Kevel Audience
Unlock your first-party data
Kevel Relay
Create your programmatic stack
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What industries work with us
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Klarna
Native Product ads
Slickdeals
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Yelp
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Ticketmaster
Pesonalized event promotions
Chairish
Peer-to-peer promoted listings
WeTransfer
Beautiful skin ads
Imgur
Native promoted posts
The Motley Fool
User-targeted text ads
Strava
Targeted paid plan upsells
See all customers
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Kevel Spotlight on Dave Yarwood, Senior Software Engineer
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Industries ›
Retail Media
Own your retail media platform
Marketplaces
Easily add sponsored listings
Food Delivery
Integrate sponsored restaurants and
products
Fintech
Monetize with native ads
Travel
Add sponsored listings and promoted offers
Non-Traditional Publishers
Launch a new revenue stream
Traditional Publishers
Enhance your direct-sold program
Online Communities
Insert user-friendly promoted posts
In-Game and VR
Serve immersive in-game ads
Ad Networks
White-label Kevel's ad infrastructure
See all industries ›
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API Documentation ›
Full API Docs
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UserDB DMP
User Management API
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API Quickstart
Test the API in just minutes
Knowledge Base
Docs about Kevel's platform
Tools & Libraries
Launch quickly with our pre-built tools
API Status
Real-time updates on API uptimes
Customer Stories
Customer Spotlights ›
Klarna
Native product ads
Slickdeals
Sponsored listings
Yelp
In-product marketing
Ticketmaster
Personalized event promotions
Chairish
Peer-to-peer promoted listings
WeTransfer
Beautiful skin ads
Imgur
Native promoted posts
The Motley Fool
User-targeted text ads
Strava
Targeted paid plan upsells
TouchTunes
DOOH jukebox ads
See all customers ›
Promoted
See Klarna case study
Why Klarna used Kevel to monetize their app with native ads
About
About Kevel ›
About
Our history and team
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Work for us!
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Featured Content ›
Ad Servers - Build Or Buy?
Should you build or buy an ad server?
The Cost Of Building An Ad Server
Ad servers can be expensive to build
Scaling Your Ad Server Is Hard
Use APIs to scale it faster
Is It Time To Move Off GAM?
GAM is not a long-term solution
Blog & Resources
Ad Platform Academy
Contact us to get started
Kevel Blog
Articles about Kevel and the industry
Ad Platform Academy
Browse Content
Insights on how to launch your ad business
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Start Now
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Start Now
Build your ideal programmatic stack
Whether you're a traditional publisher, a DOOH media owner, or a podcast platform, Relay's APIs give you control over how you monetize, allowing you to drive more revenue.
Start building
View Docs
One API call.
Thousands of possibilities.
100% neutral auctions
We don't own demand
Robust filtering
Requests by geo and more
Partner toggling
Easily toggle demand sources
Creative controls
Manual controls and restrictions
Control every aspect of your monetization
Relay acts as a layer between your ad server and your demand partners, giving you more control over who wins what and why.
Why use Relay to manage your demand partners?
Server-side auctions
No ad tags or cookies - improving privacy and load times
Direct DSP integrations
Connect to SSPs, exchanges, and DSPs
Easy demand toggling
Turn on/off demand partners in seconds
Creative controls
You decide what ad creatives can and can't appear
Robust filtering
Easily filter bids by geo, price floors, keywords, and much more
Complete transparency
Relay supports full log shipping for auction monitoring
Whitepaper
Powering a Programmatic Revolution Through APIs
An Introduction to Kevel Relay
Download Now
DOOH
Leverage the first neutral mediation layer in DOOH
Know how DOOH media owners are unifying their auctions
Learn More
Transparent pricing without a revenue share
We're not another middleman looking to take a cut of your revenue. Simple usage-based costs no matter your CPMs.
Case Study
Discover how Blockthrough saw fill rate improved by 12% and revenue for its publishing clients by 10%
Blockthrough builds server-side header bidding stack using Relay’s APIs
Blockthrough’s server-side solution enabled them to scale demand without taxing user experience and unlock incremental revenue.
Read full case study
See all
12%
Increase in fill rate
10x
Increase in incremental revenue
5
Integrated SSPs
Want to build your ideal programmatic stack?
Learn more about how Kevel Relay can help you run neutral unified auctions.
